You CAN Build the Butt You Want and She Has the Secret

Hilary Loftus, trainer at Liftonic, left the “skinny” world of fashion, for a fitter life and body. Her transformation proves that with hard work, you can transform your body without surgery. She shares her secret to building the butt you really want this year.

Killer Beautyblender? Nah…You’re Just Using It Wrong.

If you look in the toolkit of any professional makeup artist, YouTube beauty expert, or budding makeup enthusiast, you’re probably going to find a Beautyblender. It’s the hot-pink, egg-shaped sponge that transformed makeup application in an HD world. And, according to Beautyblender’s CEO, Rea Ann Silva, most of us are using it wrong. We talk to the founder and creator of the world’s most popular makeup sponge about everything from how she came up with the egg-shaped sponge, to the proper way to use it. She even has a thing or two to say about those who claim that your Beautyblender can kill you. Learn how this beauty mogul and true boss babe manages the empire behind one of the best-selling beauty tools of all time.

Killer Beautyblender? Nah…You're Just Using It Wrong.

If you look in the toolkit of any professional makeup artist, YouTube beauty expert, or budding makeup enthusiast, you’re probably going to find a Beautyblender. It’s the hot-pink, egg-shaped sponge that transformed makeup application in an HD world. And, according to Beautyblender’s CEO, Rea Ann Silva, most of us are using it wrong.

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We talk to the founder and creator of the world’s most popular makeup sponge about everything from how she came up with the egg-shaped sponge, to the proper way to use it. She even has a thing or two to say about those who claim that your Beautyblender can kill you. Learn how this beauty mogul and true boss babe manages the empire behind one of the best-selling beauty tools of all time.

F*ck Hair Loss. I Am More Than My Hair.

More than 50% of women will experience noticeable hair loss in their lives. But one woman has dedicated her life and career to proving that bald really is beautiful.  We sit down with author and filmmaker, Alyscia Cunningham, to talk about “I Am More Than My Hair,” a book and documentary film that redefines the beauty of female baldness and captures the stories of girls and women who’ve lost their hair due to medical conditions or by choice to support a loved one.

The Ultimate Guide to Retinol and Why You Need It in Your Skin Care Routine

Most of us know that retinol is a proven solution for dull and lackluster skin, but did you know that all retinol is not created equally? From packaging to potency, there’s more to effective skin cell turnover than just slathering this on. We grill dermatologist extraordinaire, Dr. Robyn Gmyrek, about what retinol actually is, how to use it without irritation, and which products are best for our faces and our budgets.  Listen for the ultimate guide to retinol and spoiler alert – yes, you DO need it in your skincare routine.

The Secret to Men’s Skincare is These 3 Easy Steps

And no, it’s NOT wash, rinse, repeat. But, simplicity is the key to making sure guys stick to it. That’s according to the guys behind Tiege Hanley, a subscription-based skincare line for men, who discovered that men are more likely to follow a skincare regimen if it’s broken down into an uncomplicated, no-excuses routine. We discuss the three easy steps for better skin and the stripped-down list of essential products that every man should be using – especially SPF. According to the American Academy of Dermatology, as men age, they’re more likely to develop melanoma than women and are more likely to die from skin cancer. Hear how founder Kelley Thornton is taking steps to build more infrastructure for the education, awareness and prevention of skin cancer. We’ll also talk about how Amber plans to prevent an itchy scalp this winter, and the latest product Ryan is blowing his budget on.

The Secret to Men's Skincare is These 3 Easy Steps

And no, it’s NOT wash, rinse, repeat. But, simplicity is the key to making sure guys stick to it. That’s according to the guys behind Tiege Hanley, a subscription-based skincare line for men, who discovered that men are more likely to follow a skincare regimen if it’s broken down into an uncomplicated, no-excuses routine. We discuss the three easy steps for better skin and the stripped-down list of essential products that every man should be using – especially SPF. According to the American Academy of Dermatology, as men age, they’re more likely to develop melanoma than women and are more likely to die from skin cancer. Hear how founder Kelley Thornton is taking steps to build more infrastructure for the education, awareness and prevention of skin cancer. We’ll also talk about how Amber plans to prevent an itchy scalp this winter, and the latest product Ryan is blowing his budget on.

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The Bullshit Brushes in Holiday Gift Sets (and the Beauty Items on Our Wish List)

Makeup guru Ariel Lewis shares her favorite skincare and makeup products to purchase this season, and then rips apart the gift sets that are trying to sell you brushes you’ll never use.  She’ll also share the holiday beauty tricks to go from office to after-party.

Why You Should Binge this Holiday to Stay Fit

You didn’t read that wrong.  We tapped the hottest trainer and gym owner in New York City to share his holiday fitness tips, and binging was on the list.  You’ll have to listen to hear why Radan Sturm of Liftonic says that over-indulging in food and booze might help you maintain a fitter physique this holiday season.

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